What is Breast Cancer Awareness Month?

October is Breast Cancer Awareness Month, a worldwide annual campaign involving thousands of organisations, to highlight the importance of breast awareness, education and research.

During Breast Cancer Awareness Month we aim to get as many people as possible involved in raising awareness and funds for breast cancer research. Along with our supporters, we do this through campaigning, collecting and an array of events across the UK, such as Pink Landmarks and the Pink Ribbon Ball and of course wearing it pink with all of you!

Pink Ribbon Ball

Pink Ribbon Ball

Our Pink Ribbon Ball in London is held each year in October to raise money for breast cancer research. This year, the event will be celebrating its 21st anniversary at a stunning new venue.

Iconic landmarks wear it pink

Last year, a whole host of famous and beautiful landmarks across the UK turned pink during October to remind the nation to support Breast Cancer Awareness month and wear it pink.  Keep a look out to see what we do as Breast Cancer Now during October.